Importing leads

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In this article, you will learn about the lead importing process in Workiz.

Workiz can help save you valuable time by importing various pieces of historical business data — including lead information.

In order to import leads into Workiz, you will first need to enable the Leads add-on from the Marketplace.

To learn more about enabling this add-on, please see this article.

Importing overview

What we can import What we cannot import
  • Client information (e.g., name, contact, address, etc.)
  • Job type
  • Job status
  • Ad source
  • Notes
  • Created date
  • Start/end date
  • Custom fields
  • Payment information (e.g., total, cost, payment date, etc.)
  • Images and files
  • Call and message history
  • Project timelines
  • Line items
  • Service plans
  • Job tags
  • Assigned techs
  • Related estimates, invoices, tasks
    • Note: Estimates and invoices can be imported as standalone entities independent of the jobs on your account.
  • Client custom fields
    • Note: Client custom fields can only be imported when importing clients.

Understanding the process

The importing process detailed in this article requires you to prepare your files in order to submit a formal request with our technical support team. This request is typically submitted around the time of your onboarding period to help you get started with Workiz. 

  1. Review the import documentation
  2. Prepare your files for import
  3. Submit files to our technical support team

Workiz offers various tools to help with the recurring import of clients, leads, and invoices. To learn more about how you can regularly import data from third-party platforms, please see the following topics:

File types

Workiz can only accept flat CSV or XLS/XLSX files for importing purposes. A flat file is a plain text file with each row representing a single, separate entity (e.g., one row = one lead).

A flat CSV cannot have complex hierarchical structures or relationships between separate rows.

When compiling your data, be sure to create a separate file for each entity. If you are requesting an import of clients, jobs, leads, estimates, invoices, and items, you will need to have six separate files.

Lead import guidelines

When importing leads into Workiz, you will need to provide information relating to both the lead and relevant client. Please prepare your import file using the exact field names seen below:

Field Required/optional Notes
First name Required  
Last name Required  
Company Optional  
Email Required*

May be optional if phone number is provided instead.

Can only contain one email address.

Phone Required* May be optional if email address is provided instead.
Secondary phone Optional  
Service address Required Can be formatted into one column or individual columns. Must include:
  • Address
  • Unit (optional)
  • City
  • State
  • Zip code
  • Country (optional)
Billing address Optional Can be formatted into one column or individual columns. Must include:
  • Address
  • Unit (optional)
  • City
  • State
  • Zip code
  • Country (optional)
If the billing address is the same as the service address, leave this column blank.
Allow billing Optional

Must be formatted as "true" or "false," where true = allow billing enabled and false = allow billing disabled.

With this setting enabled, you will be able to close jobs associated with this client despite having an outstanding balance.

If not provided, this field will be set to disabled.

Job type Required Must match one of the job types that already exist in Workiz.
Lead status Required Must match one of the statuses that exist in Workiz.
Lead ad source Optional

Must match one of the sources that already exist in Workiz.

Lead notes Optional  
Created date Required

Can be formatted as DD/MM/YY MM:HH AM/PM.

If not provided, this will be set to the date of the import.

Lead start date Required

Can be formatted as DD/MM/YY MM:HH AM/PM. 

Must include both date and time.

Lead end date Required

Can be formatted as DD/MM/YY MM:HH AM/PM.

Must include both date and time.

Lead custom fields Optional

Must match one of the custom fields that already exist in Workiz.

Follow the guidelines below based on your field type:

  • Dropdown menus: Dropdown options must already exist in Workiz.
  • Numbers: Can only include whole numbers.
  • Checkboxes: Must be formatted as "true" or "false," where true = checked and false = unchecked.
  • Large text: Typically used for note-related text.
  • Images: Cannot be imported.
  • Date: Can be formatted as DD/MM/YY.

Lead import sample file

For more help with putting together your lead import file, please see the attached file below.

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